I often hear local business owners telling me they couldn’t possibly use videos in their business because there’s nothing they could put on video — and that’s where I like to gently make suggestions to them, because I believe every local business can and should have videos to boost their business.
As a local business owner, YouTube provides a potent channel to help your business get more prospects.
By positioning your business as an authority in your industry and creating informative and interesting videos, you will easily build up a list of dedicated viewers who will view you as the ‘go-to’ person in your niche.
It may not be enough just to create a YouTube channel and get people subscribed to it.
The best strategy is to get everyone on your channel and other viewers onto your email list. Always have a link pointing viewers to your squeeze page (also known as a landing page). If you’re short of ideas on what type of video to create for your local business, here are a few ideas.
Create Your Local Business YouTube Videos Today
Beauty and Hair Industry
Makeup application for different seasons and various skin types
Facial care demonstrations and tutorials
Do it yourself hair styling
Hair color testing
Celebrity hairstyle and makeup
Tutorials on how to buy a house
Housing inspection checklist
How to apply for a mortgage
How to spot a faulty house
Product reviews of kitchen equipment
Table manners and settings
How to open a bottle of wine
How to cook a Thanksgiving turkey
Tips to creating the perfect cocktail
Doctor giving medical advice on any medical condition
Pre-surgery tips and advice
Real life surgical videos
Medical Equipment and Product Reviews
Building and Construction
How to fix everyday household repairs
Demonstrations of actual constructions of swimming pools, decks, extra bedrooms, extra bathrooms etc
Interior decoration makeovers
How to buy a second hand car
How to fix a flat tire
How to spot problems in your car before they get serious
How to negotiate your car financing
How to trade an old car for a new one
Test drives of new car models
Latest fashion for fall, winter, spring or summer seasons
Best clothes for different body types
Best clothes for different age groups
Making relevant videos about solutions to problems is a great way to get started for all local businesses.
What’s Next? More local business Youtube videos ideas
Next week I’ll post more ideas to help you create your local business Youtube videos — if you have any questions or suggestions, let me know!
Ready to start talking about video marketing for your business?
Call me (Teena) today (Australia +61 0408-801-808) or get in touch to have a chat about the best way to use marketing for your business, to find those customers you’re looking for.